Wednesday, January 28, 2015

Bud Light Review

Name: Bud Light
Style: American Adjunct Lager
ABV: 4.2%

It's been a long time coming but I think there is no better time to review Bud Light than right now. Why is that you ask? Because this Sunday is the Super Bowl and Budweiser & Bud Light will be the only 2 beers being advertised during the game! Never mind that Budweiser & Bud Light sales have been slipping over the past few years and that Anheuser-Busch will be using the Super Bowl to target specifically to Millennials, an age group in which almost half of them have never had a Bud before.

Rather than spend money on a six-pack of this, I opted for a tallboy can that was on sale. Now this isn't your standard 16 oz. tallboy can. No No, this is a whole 25oz! Upon closer inspection, I noticed this little ditty written near the top of the can....

A whole extra ounce of Bud Light?!?!? Why A-B, you shouldn't have!!!! I'm really shouldn't have. Let's take Bud Light's slogan, Up For Whatever, and run with it. After all, I'm up for whatever with reviewing this beer.

Bud Light pours a pale yellow color with a high amount of visible carbonation. It possesses a very foamy-fizzy head with no lacing to speak of.

The aroma starts off with some cardboard-like notes, some cereal grains, light booziness, and some light pale maltiness. There is also some skunkiness present too as it warms up.

The flavor consists of cardboard, cereal grains, booziness, some skunkiness that gets stronger as the beer warms up and light pale malts. Bear in mind all the flavors listed above are quite mild when drank from a glass & the aftertaste is about as dry as you can get. In fact, the only time I got any mildly vibrant flavors whatsoever is when I drank it directly from the can and even the skunkiness was there with reinforcements.

I find it kind of sad that this is beer of choice being advertised at the Super Bowl in attempt to win over Millennials, an age group which I just so happen to belong to. Myself, along with many others in my age group, don't have brand loyalty to just one brewery and we are willing to spend a couple extra bucks on a beer that tastes vastly superior to Bud Light. If Anheuser-Busch really wants to win over the younger crowd, I would suggest they starting making good beer, though I don't see that happening anytime soon.

At the end of the day, Bud Light is devoid of pretty much any flavors to speak of and is quite watery in terms of taste. With all of that said, it is nowhere near as bad as other beers I've had before BUT my advice to you would be to drink better beer during the Super Bowl.

Bud Light - 3/10

1 comment:

  1. You can bet we won't be drinking this one during the big game, or any time for that matter. Enjoyed the review. Well wrote and great timing. Thanks!